Technical Setup and Automation for Elle Intimates' Email Marketing Campaign

Category

Email marketing

After conducting thorough brand research, we executed the technical setup and implementation for Elle Intimates, including domain authentication and UTM tracking. We also developed conditional logic and a blueprint for the brand. Our graphic designers crafted the banners and overall aesthetic of the emails for each flow. In total, we established 7 essential flows and created 17 emails to enhance the email marketing strategy.

ELLE Intimates: Klaviyo Technical Setup & Email Marketing Automation screenshot 1

Project Tags

domain authentication
email flows
conditional logic
Klaviyo setup
UTM tracking