Conversion rate optimization

SEO

Website Redesign for Dyke & Dean: Enhancing Usability and Conversions

Expert

THAILS

Category

Store build or redesign

Following a comprehensive UX Growth audit, we redesigned the Dyke & Dean website to enhance usability and boost conversions. The homepage was strategically rearranged to showcase multiple collections effectively. Additionally, we integrated upsell features in both the side cart and product page, resulting in improved product discoverability and a notable increase in the average order value.