FashionableCanes.com faced challenges with low ROI and poor keyword rankings. In response, we implemented a focused SEO strategy alongside rigorous troubleshooting measures. This included comprehensive keyword research, a complete overhaul of meta tags, and enhancements to product descriptions. We also prioritized securing high-quality backlinks and optimizing site performance, leading to improvements in speed and user experience. Utilizing real-time analytics, we continually refined our strategy for the best results.